
Woodie's Heroes 2024 campaign will support Autism Assistance Dogs Ireland, Children’s Health Foundation, ISPCC Childline, and Down Syndrome Ireland
The Woodie’s Heroes campaign is back, marking its 10th anniversary with the aim of raising vital funds for four children's charities. Since its inception in 2015, the annual Woodie’s Heroes charity initiative has raised €3.6 million for eleven Irish charities, all thanks to the support of Woodie’s generous customers, colleagues, and valued suppliers. This year the fundraising will run from 14th July - 10th August.
The charities are chosen by Woodie’s colleagues each year and the children's charities set to benefit in 2024 are Autism Assistance Dogs Ireland, Children’s Health Foundation, ISPCC Childline, and Down Syndrome Ireland. 100% of the money raised goes directly to these charities and is divided evenly.
Woodie’s CEO, Damien Dwyer, expressed his enthusiasm for the 10th Woodie's Heroes campaign: “This 10th anniversary of the Woodie’s Heroes campaign is a very significant year for us. We are thrilled to begin this special campaign, which reflects the commitment of our team and the generosity of our community. Thanks to the support of our dedicated colleagues, generous customers and valued suppliers, we have raised €3.6 million for Woodie's Heroes over the years and made a meaningful difference to Irish children's charities. We are excited to continue this wonderful journey and would love 2024 to be our biggest year yet so these charities can continue to make an impactful change in people's lives. Please get behind your local Woodie's store and help us support Woodie's Heroes from July 14th to August 10th.”